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CHICAGO, Aug. 12 /PRNewswire-FirstCall/ -- Through its annual street corner fundraiser and a separate corporate donation, Bankers Life and Casualty Company has increased its support to the Alzheimer's Association in 2010 to $338,000.

Bankers' annual Forget Me Not Days® event brought in donations of more than $238,000 for the Alzheimer's Association.  In addition, Bankers – the national life and health insurer focusing on the retirement market – recognized the Association with a $100,000 donation to aid in the support of the Association's mission.

"At Bankers Life and Casualty Company, our agents and employees witness firsthand the effects that Alzheimer's disease has on our customers, their families and their caregivers," said Scott Perry, president of Bankers.  "That's why we established Forget Me Not Days and partnered with the Alzheimer's Association to help support their mission of advancing research and providing patient and caregiver assistance.  Our employees and agents across the country are committed to doing what it takes to fight this disease and give something back to our customers and our communities."

In its eighth record-breaking year, Forget Me Not Days saw more than 1,000 Bankers volunteers collect donations at locations in more than 130 U.S. cities on May 14 and 15.   Since the fundraiser's start in 2003, Bankers has supported the Association with more than $2 million for care, education and research programs.

"With more than five million Americans living with Alzheimer's, the commitment to raising funds and awareness by Bankers and their employees is appreciated," said Angela Geiger, Chief Strategy Officer for the Alzheimer's Association. "The number of people with Alzheimer's will continue to increase dramatically as the baby boomer generation reaches the age of greatest risk, making the importance of funding care, support and research for Alzheimer's disease critical."

About the Alzheimer's Association

The Alzheimer's Association is the leading voluntary health organization in Alzheimer care, support and research. Its mission is to eliminate Alzheimer's disease through the advancement of research; to provide and enhance care and support for all affected; to advocate for policy change; and to reduce the risk of dementia through the promotion of brain health. For more information, visit www.alz.org.

About Bankers Life and Casualty Company

Established in 1879 in Chicago, Bankers Life and Casualty Company focuses on the financial security needs of the retirement market.  The nationwide company, a subsidiary of CNO Financial Group, offers a broad portfolio of health and life insurance and retirement savings products designed especially for seniors.  Visit Bankers online at bankers.com.

SOURCE Bankers Life and Casualty Company