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CNO Financial Group and Bankers Life Support the Alzheimer's Association With 22nd Annual Fundraising Campaign
August 2024

In its 22nd year of supporting the Alzheimer's Association, CNO Financial Group and Bankers Life announced today a contribution of more than $400,000 for Alzheimer's care, education and research programs. 

"Our associates, agents, customers and families are included in the nearly 7 million Americans living with Alzheimer’s and more than 11 million people caring for people living with the disease or other dementia," said Scott Goldberg, president of the Consumer Division at CNO Financial Group and a board member of the Alzheimer's Association Illinois Chapter. "We are proud of the ongoing success of this crucial fundraising event. I especially thank our associates and agents for participating in more than two decades of support that furthers CNO’s commitment to the well-being of middle-income America. As we move into an era of treatment, prevention and care, we are more optimistic than ever that we can help make a significant difference and contribute to the end of Alzheimer's and all other dementia." 

The 2024 CNO and Bankers Life contribution includes a $200,000 corporate donation and more than $179,000 in public donations raised during the 22nd annual Forget Me Not Days® fundraising campaign. The company's corporate Walk to End Alzheimer's® teams have also already raised $25,000 in support of six fall events. 

The Alzheimer's Association is incredibly grateful to CNO Financial Group and Bankers Life and their employees for the continued dedication to our vision of a world without Alzheimer’s and all other dementia,” said Donna McCullough, Alzheimer’s Association chief operating officer. “Their efforts during the Forget Me Not Days campaign are vital in advancing the Association’s crucial work in Alzheimer’s care, support and research.” 

Since 2003, CNO and Bankers Life have helped raise more than $7.8 million for the Alzheimer's Association through its Forget Me Not Days campaign and corporate donations. One hundred percent of the funds raised are donated to the Alzheimer's Association, the world’s leading nonprofit funder of Alzheimer's and other dementia research. Since 2019, the Forget Me Not Days campaign has aligned with The Longest Day® campaign, an Alzheimer's Association signature campaign, as a Global Team. To learn more, visit www.ForgetMeNotDays.com 

In 2023, CNO helped deliver approximately $2.5 million in total community impact value from the philanthropic efforts of the company, its associates and agents. This includes corporate donations through tax credit scholarship programs, corporate donations to nonprofit organizations, donations from associates and community fundraising. Additionally, CNO associates volunteered 8,750 hours to their local communities, including taking part in the company's annual CNO Giving Back Days community service projects in its six corporate locations and virtually. To learn about CNO's commitment to the community, visit www.cnoinc.com/corporate-responsibility/in-the-community.